This ebook assesses the effectiveness of loose alternate agreements (FTAs) in unlocking overseas enterprise possibilities in member states of the Gulf Cooperation Council (GCC). It takes an institutional standpoint in explaining the lifestyles and results of non-tariff obstacles and the way FTAs can handle those obstacles to draw overseas traders.
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Build the flex-pon-sive* enterprise
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Chapter 2: what's Flex-pon-sive*?
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